50ms to Judge your Site

I got the lead from Seth Godin’s article, on which he cites http://www.nature.com/news/2006/060109/full/060109-13.html:

Potential readers can make snap decisions in just 50 milliseconds”

Reminds me of the audible book that i listened to by  Malcolm Gladwell….entitled “Blink”. So what does this mean for ‘proper design’?

These days, enlightened web users want to see a “puritan” approach, Caudron adds. It’s about getting information across in the quickest, simplest way possible. For this reason, many commercial websites now follow a fairly regular set of rules. For example, westerners tend to look at the top-left corner of a page first, so that’s where the company logo should go. And most users also expect to see a search function in the top right